31
2023
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03
"Strong Confidence, Steady Production and Promoting Consumption" Hubei Shendan 2023 Chu Zongzi New Product Officially Released
Classification:
On March 25, Hubei Shendan Health Food Co., Ltd. (hereinafter referred to as Shendan Company) held the 2023 Shendan Chu Zongzi New Product Release Conference and Dragon Boat Festival Distributor Symposium in Wuhan Optics Valley. As Qu Yuan's hometown and the birthplace of the Dragon Boat Festival culture, Hubei, the core of Chu culture, has formed a unique Chu rice dumpling culture. Based on this, Shen Dan Company has developed a series of products of "Shen Dan Chu Dumplings" with many flavors.

Pearl yellow fresh meat dumplings, selection of self-raised quail salted egg yolk, pig hind leg meat, modulation of soy sauce-flavored glutinous rice, the entrance is dense, the aftertaste is endless;

Zigui navel orange zongzi, selected high-quality glutinous rice, is soaked in navel orange juice from Qu Yuan's hometown-Zigui, Hubei, and added with secret navel orange sauce, which is wrapped by hand, with orange fragrance overflowing and soft and waxy taste;

Five yellow dragon dumplings, shape is long, commonly known as "pillow dumplings", selection of high-quality glutinous rice, fusion of five export quality duck egg yolk, sand oil mellow, a full addiction!
In addition, Shendan Company innovatively combines salted duck eggs and zongzi, the two traditional delicacies of the Dragon Boat Festival-Golden Egg Chu zongzi. The pickled salted eggs are opened, the egg white is removed, and the eggshell is used as a natural "pottery jar", and egg yolk zongzi, duck meat zongzi, crayfish zongzi, etc. God Dan golden egg, good luck!
Dai Shuxiang, executive vice president of Shendan Company, said that Chu zongzi is not only food and feelings, but also cultural heritage. Sichuan has Sichuan rice dumplings, Hunan has Mi rice dumplings, etc., while Hubei, as Qu Yuan's hometown and the birthplace of Dragon Boat Festival culture, has no representative rice dumplings. As the contractor of the Key Laboratory of Egg Processing of the Ministry of Agriculture and Rural Affairs, the national seed industry formation enterprise, the national key leading enterprise of agricultural industrialization, and the designated food brand of the China Dragon Boat Festival Food Culture Tourism Festival, Shendan Company promotes the Dragon Boat Festival culture and tells the "Chinese story" well. It is incumbent responsibility.
Ruan Dandan, marketing manager of Shendan Company, said that "innovation" has always been the key word in the development of Shendan Company. In addition to the "Shendan Chu Zongzi" series of products, egg products have also been exploring innovation. The membrane method locks fresh preserved eggs and uses food-grade raw materials to coat the eggs on the basis of lead-free process, so as to prolong the heart-rolling time from more than 20 days to more than 40 days. Thin salt and oily salted duck eggs, egg yellow sand moistens more oil, reducing salt by 20%, more in line with healthy diet requirements; 32% black chicken and green eggs, self-cultivated varieties, authentic native chicken species, egg yolk ratio is large, vitality; VE fresh duck content is 2.7 times, no fishy, dirty, nutritious and delicious; PZL children's quail eggs are rich in lecithin, cephalin, iron, zinc and other essential elements for baby's growth. Crayfish mayonnaise, a versatile sauce exported to Europe and the United States, conveys authentic Chinese flavor. Shendan No.1 vinegar egg liquid, animal experiments have proved that it can reduce the ethanol content in blood by more than 20%, and is a veritable wine companion.
Huang Fufang, sales director of Shendan Company, explained in detail the new Dragon Boat Festival products and distribution policies. In the face of repeated epidemics, industrial adjustment and other challenges, Shendan company firm confidence, to change the strain, the next step will be to build a three-dimensional distribution network as a strategic focus, from pan-nationalization to deep nationalization, and vigorously develop the county-level market and circulation channels.
Mr. Wang, a dealer from Wuhan, Hubei, said: "it is obvious to all that Shendan's whole industry chain and quality management are well done, and the company's rapid development, careful planning and series of new products have also greatly boosted our confidence. We believe that Shendan Chu zongzi series will certainly become Dragon Boat Festival explosives!"
A Chu rice dumpling, a Chu rhyme, a belief, a pulse of inheritance. Qu Yuan's hometown, Shen Dan Chu zongzi! Today, let's taste the "Shen Dan Chu zongzi" and inherit the "Chinese story"!
"Strong Confidence, Steady Production and Promoting Consumption" Hubei Shendan 2023 Chu Zongzi New Product Officially Released
