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2016
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Shendan Tmall flagship store, open the industry online shopping convenient channel
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How on earth should traditional retail companies use the most popular Internet shopping? This is a question that every traditional retail company must face when facing the way of spending when online shopping becomes the masses. How to go to the frontier online selling route on the basis of ensuring the traditional selling route
How on earth should traditional retail companies use the most popular Internet shopping? This is a question that every traditional retail company must face when facing the way of spending when online shopping becomes the masses.
How to ensure that the traditional way to sell on the basis of the expansion of online sales channels, at a time when many traditional retail companies are still hesitating. In May 2014, Hubei Shendan, a leading company in China's egg industry, first "touched the net" and opened an official flagship store in Tmall Mall to sell all products, opening a new way for the sale of traditional eggs.
In the online shopping era, Hubei Shendan was the first to eat crabs.
According to relevant data, since the previous year, China's food trading plan for B2C e-commerce alone has reached 46 billion yuan. Compared with other domestic categories, food e-commerce started relatively late, but the prospect of domestic food e-commerce is an indisputable reality.
Every profession must have "the first person to eat crabs". As the first egg company to eat crabs in China, Hubei Shendan officially entered Tmall this time and began to operate online and offline simultaneously, which means that China's egg profession has begun to enter online sales channels, allowing the sale of traditional egg professions to catch the fast train of e-commerce and opening the industry's first network convenience service platform, it is of great significance for other traditional enterprises to expand e-commerce.
In the era of e-commerce, online sales will be another treasure that our companies, which mainly operate offline, will strive to develop in the future. As a leading company in China's egg industry that is good at innovation, Shendan Egg Industry is willing to be the first company to eat crabs in such an infinite shopping mall, especially the e-commerce mall with infinite potential, as indicated by the person in charge of online sales of Shendan Egg Industry.
Convenient service, highly rated by consumers and industry insiders
For consumers who are keen on online shopping, the quantity of goods and the quality and taste of the goods are the best signs.
The reporter opened the flagship store of Shendan Tmall and found that the products in the flagship store included all kinds of products, including fresh eggs, deep-processed Beijing-colored eggs, marinated eggs, salted duck eggs, etc. In addition to reasonable prices, many commodities and guaranteed commodity quality, the commodity packaging is also very elegant, which is very suitable for urban people and white-collar collective leisure consumption and gifts for commercial customers.
Since its launch, Shendan Egg Tmall Flagship Store has been highly anticipated by consumers. The shelves of each new product will attract many consumers to come and buy it. The reporter can clearly see through the "Buyer Comments" column of the mall that Shendan Egg Industry has already been recognized by consumers. Many consumers have also indicated that they can buy authentic and delicious egg products without leaving their homes, which is really very convenient. There are also netizens who have given great certainty to the safety, freshness and taste of Shendan egg products.
In addition to the affirmation given by consumers, people in the industry also attached great importance to and actively evaluated the Tmall store in Shendan egg industry. Egg and nutrition experts show that Shendan Egg Industry, a well-known brand in China's egg industry, takes Tmall Mall as a pilot to participate in the online sales force. It is a new test of the connection between China's egg industry and the advantages of the Internet. It also provides outstanding learning value for the intensive handling of online egg products by saving a lot of time and energy and pioneering new ways of brand marketing.
Reporters learned that Shendan Tmall Flagship Store positions its customers as providing safe, nutritious and sweet green egg products to all consumers. Together, the products sold in the mall are of the same quality as those sold offline, and are all green, organic and healthy products.
Shendan Tmall flagship store, open the industry online shopping convenient channel
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