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NEWS CENTER

28

2014

-

07

Time Weekly: Let health as a product endorsement God Dan continues to lead China's egg industry.

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Let Health Be the spokesperson for Products Shen Dan Continues to Work China's Egg Industry In April this year, the China Federation of Commerce and the All-China Business Information Center held a press conference in Guiyang to release the 2013 China Market Commodity Sales Statistics. Shendan Company continues to rank first in the comprehensive market share of poultry and egg products in 2013. This is the fifth consecutive year that Shendan has won this honor since 2009.

Time Weekly: Let health as a product endorsement God Dan continues to lead China's egg industry.

Let health be the product endorsement God Dan continuous efforts of China's egg industry

In April this year, the China Federation of Commerce and the all-China Business Information Center held a press conference in Guiyang to release the statistical results of commodity sales in the Chinese market in 2013. Shendan Company continues to rank first in the comprehensive market share of poultry and egg products in 2013. This is the fifth consecutive year that Shendan has won this honor since 2009.

In May, the third China Animal Husbandry Industry Advanced commendation Conference again spread good news: 100 outstanding enterprises such as Hubei Shendan Health Food Co., Ltd. won the title of "the third China Animal Husbandry Industry Advanced Enterprise". General Manager Liu Huaqiao and other 210 outstanding individuals in the industry won the honor of "the third China Animal Husbandry Industry Advanced worker.

Honors come one after another. As the leader of Chinese egg products, the concept of "healthy egg" created by Shendan Company has long been known to consumers. Let health as the product endorsement, become the core gene of the success of the company.

Lead the revision of the National Standard for Pearled Eggs to End Lead Processing Technology

Songhua preserved egg has a history of more than 1000 years. It is a great invention of the Chinese people and the most typical representative of Chinese food. It not only has a unique flavor, but also has certain medicinal effects.

Traditional Chinese medicine believes that preserved eggs are cool, have a therapeutic effect of cooling eyesight, calming the liver and lungs, can relieve heat and fire, and can cure eye pain, toothache, hypertension, tinnitus, dizziness and other diseases. In the 1980 s, Hubei preserved egg experts invented the lead-free preserved egg process, which raised the quality and safety of preserved eggs to a new level.

In 2008, Shendan Company took the lead in revising the National Standard for Preserved Eggs, and the traditional lead processing technology for preserved eggs was ended.

In 2014, Shendan Company also took the lead in applying for the production skills of Songhua preserved eggs, which were reported to the National Intangible Cultural Heritage Center as an intangible cultural heritage project in Hubei Province, so as to carry forward the traditional Chinese food culture.

Shendan Company took the lead in promoting the constant temperature pickling of preserved eggs in China. At the same time, it also realized the standardization of traditional preserved eggs processing, and developed new processes and new products such as clear and cool preserved eggs, non-spotted preserved eggs, and zinc-containing preserved eggs.

Elaborate development of "light salted eggs" to reduce salt content by more than 20%

Salted duck eggs are loved by people because of their delicious taste and rich nutrition, but the high salt content also makes many people worry.

In order to overcome the problem of high salt content in salted eggs, Hubei Shendan Company has set up a new salted egg constant temperature pickling workshop from the source to control the temperature in the most suitable salted egg pickling state so that the material solution can be evenly sustained. Using low-salt formula and adding spices such as pepper and star anise, a "light salted egg" has been carefully developed, with the salt content reduced by more than 20% compared with traditional salted eggs.

Shen Dan light taste salted eggs, comprehensive and rich nutrition, salty and suitable, rich in oily juice, fragrant and mellow, has been recognized by many consumers.

Sterilization and preservation of fresh eggs eight processes synchronization Europe and the United States

At present, the international popular egg safety management method is to clean and dry eggs, ultraviolet sterilization and oil preservation, etc., and then go on sale after becoming "clean eggs. In Japan, Australia and other developed countries, sales are mostly clean eggs.

Shen Dan company is the first to introduce the world's advanced processing equipment, in the domestic first launched Shen Dan "cleaning eggs". Through cleaning, drying, ultraviolet sterilization, oil preservation, remove scattered yellow eggs, remove crack eggs, grading, spray code packaging and other eight processes strictly. Cleaning process to remove dirt on eggshell surface; Ultraviolet sterilization can kill avian influenza virus, Escherichia coli, etc.; Scattered yellow eggs and cracked eggs that are difficult to be found by naked eyes are automatically picked out by the machine. Oil preservation solves the problem that eggs are not easy to store after cleaning. The cleaned eggs are coated with a "coat" of fresh oil similar to egg film to prevent the re-invasion of germs and prolong the shelf life; finally, each egg body can be printed on the Internet query code, fully ensure the safety of eggs.

Animal ginseng quail eggs are nutritious and pollution-free

As the saying goes: to eat birds, the preferred quail. Quail egg is known as "animal ginseng", is a good tonic, rich in lecithin and cephalin, is an indispensable nutrient for advanced neural activity, brain, brain tonic effect is remarkable.

In order to make quail eggs play a better role in dietotherapy, Shendan Company feeds quails with special formula feed, and uses biotransformation technology to convert inorganic iodine and inorganic zinc in the feed into organic iodine and organic zinc that can be absorbed by human body. And break through the traditional preserved egg production process, using special Chinese herbal medicine formula to soak quail preserved eggs, avoiding the addition of heavy metals such as lead from the source.

At present, this kind of quail preserved egg, which is rich in iodine and zinc and brewed with Chinese herbal medicine, is deeply loved by consumers for its fragrance, long aftertaste and rich nutrition. The innovative quail eggs produced by Shendan are rich in categories, including fresh quail eggs, quail skin eggs, quail salted eggs, quail roasted eggs and other varieties, with unique flavor and is favored by urban white-collar workers.

Time Weekly: Let health as a product endorsement God Dan continues to lead China's egg industry.